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12.09.2024
Internet
679
In today's Internet environment we are daily faced with a huge number of adverts, which very often interfere with the enjoyment of being online. In such situations, the use of special programs designed to optimise your work on the Internet can help. It is about them that we are telling you.
Why online advertising can be dangerous
But first, let's look at the potential risks that digital adverts bring with them. According to statistics, an active internet user is online for approximately 7 hours every day. And during this time, his work or entertainment can be interrupted by pop-ups, banners or other types of online adverts. It's only natural that the distraction is annoying. However, these are not the only consequences of interacting with online advertising. It can lead to other inconveniences and troubles:
To avoid these inconveniences and dangers, the so-called ad blockers were created, which are popular with a large part of Internet users. Read more about them below.
What ad blockers are and how they work
An ad blocker is a software, plugin or browser extension that filters content and hides intrusive adverts on a web page. As a result, ad-free pages provide a good user experience, allowing you to browse quickly and without distraction.
The working principle of all ad blocking software can be described as follows:
In addition to their main function, ad blockers are also able to:
How safe is it to use ad blockers
Using anti-advertising plugins has its pros and cons, and the question of safety depends on the particular programme and your way of using it.
Pros of using ad blockers
Cons and potential risks of using ad blockers
Popular free ad blocking software for blocking adverts on the Internet
1. AdBlock Plus
It is an open source tool, which makes it free. Adblock Plus blocks banners, audio, video and pop-ups, website trackers and malware added to them. By default, the programme allows you to see ads that do not interfere with your content or annoy you, with the option to block them in the settings.
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2. Total Adblock
This programme allows you to block an unlimited number of advertisements no matter what website or programme you use. In addition to paid plans, Total Adblock users have access to a free basic plan, and you can also test the service for free.
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3. Stands AdBlocker
This ad blocker extension for Chrome helps protect against malware, security threats and online tracking. The plugin blocks ads, email ads, search ads and pop-ups. Also, Stands AdBlocker reduces traffic and ensures minimal data consumption.
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4. AdGuard
This tool handles pop-ups, banners and videos (even on YouTube), protecting users from online phishing and tracking sites. It offers both a browser extension and standalone ad blocking and anti-tracker software. In addition to paid plans, a free basic plan is available that offers basic ad blocking features without charge.
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5. AdBlock
This free extension blocks ads and pop-ups on Facebook, YouTube, Twitter, etc. AdBlock allows you to view some ads of your choice, whitelist sites or block all ads by default. The tool is available for Android and iPhone.
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How to turn on the ad blocker in Google Chrome
To optimise your Google Chrome experience with an anti-advertising plugin, you need to follow these steps:
How to enable ad blocking in Opera
Opera is a browser with an adblocker already built in, so no extensions from outside companies need to be installed. In addition to blocking almost all adverts, this browser also blocks tracking cookies on many websites. According to the developers, page loading speeds up by 90% when using this browser with an anti-advertising plugin.
By default, Opera's in-built ad blocker is in a sleep state. To switch it on, you need to:
And lastly, a few recommendations for using ad-blocking software:
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